{"id":4277,"date":"2026-02-24T10:26:15","date_gmt":"2026-02-24T09:26:15","guid":{"rendered":"https:\/\/nabsolutions.com\/us\/?p=4277"},"modified":"2026-03-17T09:50:41","modified_gmt":"2026-03-17T13:50:41","slug":"what-is-microsoft-dynamics-365-sales","status":"publish","type":"post","link":"https:\/\/nabsolutions.com\/us\/crm\/sales\/what-is-microsoft-dynamics-365-sales\/","title":{"rendered":"What is Microsoft Dynamics 365 Sales \u2014 and why do companies use it?"},"content":{"rendered":"\r\n<section class=\"nab-news-hero\">\r\n    <div class=\"nab-news-hero-inner\">\r\n        <header class=\"nab-news-hero-header\">\r\n            <p class=\"nab-news-hero-header-date is-ingress\">\r\n                February 24th, 2026            <\/p>\r\n\r\n            <h1 class=\"nab-news-hero-header-title is-h2\">\r\n                What is Microsoft Dynamics 365 Sales \u2014 and why do companies use it?            <\/h1>\r\n\r\n                                                <!-- <a href=\"\" class=\"nab-news-hero-header-button nab-button is-primary is-grey is-chips\">\r\n                                            <\/a> -->\r\n\r\n                    <p class=\"nab-news-hero-header-button-no-button\">\r\n                        Sales                    <\/p>\r\n                                    <\/header>\r\n\r\n        <div class=\"nab-news-hero-image\">\r\n            <img decoding=\"async\" \r\n                data-src=\"https:\/\/nabsolutions.com\/us\/wp-content\/uploads\/sites\/4\/2026\/02\/Vad-ar-Microsoft-Dynamics-365-Sales-\u2013-och-varfor-anvander-foretag-det_.webp\"\r\n                alt=\"\"\r\n                class=\"nab-news-hero-image-figure lazyload\"\r\n             src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1280px; --smush-placeholder-aspect-ratio: 1280\/720;\">\r\n        <\/div>\r\n\r\n        <header class=\"nab-news-hero-excerpt\">\r\n            <p class=\"nab-news-hero-excerpt-text is-ingress\">\r\n                Many companies have a good handle on their deals \u2014 yet still lack clear visibility. Microsoft Dynamics 365 Sales helps organizations create structure in their sales processes and build stronger customer relationships.            <\/p>\r\n        <\/header>\r\n\r\n        <div class=\"nab-news-hero-content\">\r\n            <div class=\"nab-news-hero-content-inner\">\r\n                <h4 class=\"nab-news-hero-content-title is-bold is-grey\">\r\n                    Table of contents                <\/h4>\r\n\r\n                <ol class=\"nab-news-hero-content-list\">\r\n                                    <\/ol>\r\n            <\/div>\r\n        <\/div>\r\n\r\n    <\/div>\r\n<\/section>\n\n\r\n\r\n    <section class=\"nab-article has-offset  \" id=\"\">\r\n        <div class=\"nab-article-inner \">\r\n            <h3>When sales become difficult to manage<\/h3>\n<p>In many organizations, sales activities are spread across multiple tools. Customer information sits in email, deals are tracked in Excel, and activities are scattered among different people. This often works while volumes are small \u2014 but as the company grows, the lack of structure becomes clear.<\/p>\n<p>Simple questions become harder to answer: Which deals are in progress? Who is in contact with the customer? What is the next step? This is where Microsoft Dynamics 365 Sales comes in.<\/p>\n<h4>What Microsoft Dynamics 365 Sales is<\/h4>\n<p>Microsoft Dynamics 365 Sales is a system that helps companies manage their sales in a structured way. It brings together customer information, deals, activities, and history in one place.<\/p>\n<p>In practice, this means salespeople, managers, and others involved get a shared view of customers and opportunities. Instead of information living in individual heads or scattered documents, it becomes accessible to the entire organization.<\/p>\n<h4>From first contact to closed deal<\/h4>\n<p>With Dynamics 365 Sales, companies can follow the entire journey from the first contact to a completed deal. Leads, ongoing conversations, and opportunities are managed in a structured way, making it easier to prioritize the right activities and work more consistently.<\/p>\n<p>Salespeople get support in their daily work through clear stages, reminders, and a full overview. This reduces the risk of deals slipping through the cracks and makes it easier to maintain consistent quality in the sales process.<\/p>\n        <\/div>\r\n    <\/section>\r\n\n\n\n\n\n    <section class=\"nab-bento  \" id=\"\">\n        <div class=\"nab-bento-inner\">\n                            \n                                    <div class=\"nab-bento-items is-bento-one\">\n                                                    <div class=\"nab-bento-item link-box-wrapper is-bento-one\">\n                                <div class=\"nab-bento-item-inner is-dark-green has-overlay  is-flex-end \">\n                                                                            <img decoding=\"async\"\n                                            class=\"nab-bento-item-image-figure has-overlay lazyload\" \n                                            data-src=\"https:\/\/nabsolutions.com\/us\/wp-content\/uploads\/sites\/4\/2026\/03\/Bento-Sales-Awareness.webp\" \n                                            alt=\"\"\n                                         src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1920px; --smush-placeholder-aspect-ratio: 1920\/1080;\">\n                                                                        \n                                    \n                                    <header class=\"nab-bento-item-header \">\n                                                                                    <p class=\"nab-bento-item-header-subtitle is-uppercase\">\n                                                CRM                                            <\/p>\n                                            <h3 class=\"nab-bento-item-header-title  \">\n                                                A system that helps you keep track of customers, leads, and sales in one place.                                            <\/h3>\n                                        \n                                                                                    <a \n                                                href=\"https:\/\/nabsolutions.com\/us\/crm\/dynamcis-365-sales\/\" \n                                                class=\"nab-bento-item-header-button nab-button is-primary \"\n                                                aria-label=\"Explore Sales\"\n                                            >\n                                                <span class=\"nab-link-box\"><\/span>\n                                                                                                    <span class=\"nab-bento-item-header-button-text\">\n                                                        Explore Sales                                                    <\/span>\n                                                    <i class=\"nab-bento-item-header-title-icon material-symbols-outlined is-mobile \" aria-label=\"Arrow right\">arrow_right_alt<\/i>\n                                                                                            <\/a>\n                                                                            <\/header>\n\n                                    \n                                                                    <\/div>\n                            <\/div>\n                                            <\/div>\n                                \n                               \n                                    <\/div>\n    <\/section>\n\n\n\r\n\r\n    <section class=\"nab-article has-offset  \" id=\"\">\r\n        <div class=\"nab-article-inner \">\r\n            <h4>A shared view of the customer<\/h4>\n<p>A central element of Dynamics 365 Sales is the customer view. All relevant information about the customer is gathered in one place \u2014 contact details, previous conversations, ongoing opportunities, and history.<\/p>\n<p>This makes it easier for multiple people in the organization to understand the customer, even if someone is absent or changes roles. For the customer, this creates a more professional experience, where the company stays informed and doesn\u2019t need to ask the same questions repeatedly.<\/p>\n<h4>Support for both sales and leadership<\/h4>\n<p>Dynamics 365 Sales is not only a tool for salespeople, but also for managers and decision-makers. By collecting sales data in one system, it becomes possible to track the pipeline, forecasts, and results in a more reliable way.<\/p>\n<p>Instead of relying on manual reports and estimates, leadership gains clearer insight into how sales are actually progressing \u2014 both now and looking ahead.<\/p>\n<h4>Part of the Microsoft platform<\/h4>\n<p>Microsoft Dynamics 365 Sales is part of Microsoft\u2019s business platform and works closely with tools such as Outlook, Teams, and Excel. This allows sales activities to be managed within the tools many people already use every day.<\/p>\n<p>For companies already using Microsoft solutions, Dynamics 365 Sales therefore becomes a natural next step in creating structure within the sales process.<\/p>\n<p>When relationships become a strategic asset<\/p>\n<p>At its core, sales is about relationships. With Microsoft Dynamics 365 Sales, companies gain system support that makes it easier to nurture relationships over time, work in a more structured way, and create better conditions for growth.<\/p>\n<p>For organizations that want greater control over their sales while building long-term customer relationships, Dynamics 365 Sales is often a natural starting point.<\/p>\n        <\/div>\r\n    <\/section>\r\n\n\n\n<section class=\"nab-faq   \" id=\"\">\n    <div class=\"nab-faq-inner\">\n                    <header class=\"nab-faq-header\">\n                                    <h2 class=\"nab-faq-header-heading is-grey\">\n                        FAQ                    <\/h2>\n                            <\/header>\n        \n                    <div class=\"nab-faq-items\">\n                <div class=\"nab-faq-item\">\n                                            <div class=\"nab-faq-item-question\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n                            <div class=\"nab-faq-item-question-content\">\n                                <a href=\"\" class=\"nab-faq-item-question-content-link \">\n                                                                            <h3 class=\"nab-faq-item-question-content-link-label is-grey\" itemprop=\"name\">\n                                            What is a CRM system?                                        <\/h3>\n                                        <i class=\"nab-faq-item-question-content-link-icon material-symbols-outlined\" style=\"font-variation-settings: 'FILL' 1;\">arrow_circle_down<\/i>\n                                                                    <\/a>\n\n                                                                    <div class=\"nab-faq-item-question-content-answer \" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n                                        <span itemprop=\"text\">\n                                            <p>A CRM system (Customer Relationship Management) is a digital tool that helps businesses collect, organize, and manage all information about customers and leads in one place. It makes it easier to follow up on sales, marketing, and customer service, keep track of contacts, history, and communication, and gain insights that improve customer relationships.<\/p>\n                                        <\/span>\n                                    <\/div>\n                                                            <\/div>\n                        <\/div>\n                                            <div class=\"nab-faq-item-question\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n                            <div class=\"nab-faq-item-question-content\">\n                                <a href=\"\" class=\"nab-faq-item-question-content-link \">\n                                                                            <h3 class=\"nab-faq-item-question-content-link-label is-grey\" itemprop=\"name\">\n                                            Does my company need a CRM system?                                        <\/h3>\n                                        <i class=\"nab-faq-item-question-content-link-icon material-symbols-outlined\" style=\"font-variation-settings: 'FILL' 1;\">arrow_circle_down<\/i>\n                                                                    <\/a>\n\n                                                                    <div class=\"nab-faq-item-question-content-answer \" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n                                        <span itemprop=\"text\">\n                                            <p>If you want better control over customer relationships, sales, and service, save time, and make smarter decisions, a CRM system is often a good choice. It helps businesses centralize customer information, get visibility into activities, and build more structured and long\u2011term customer relationships \u2014 whether you\u2019re a small or mid\u2011sized company.<\/p>\n                                        <\/span>\n                                    <\/div>\n                                                            <\/div>\n                        <\/div>\n                                            <div class=\"nab-faq-item-question\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n                            <div class=\"nab-faq-item-question-content\">\n                                <a href=\"\" class=\"nab-faq-item-question-content-link \">\n                                                                            <h3 class=\"nab-faq-item-question-content-link-label is-grey\" itemprop=\"name\">\n                                            What\u2019s the difference between a CRM system and an ERP system?                                        <\/h3>\n                                        <i class=\"nab-faq-item-question-content-link-icon material-symbols-outlined\" style=\"font-variation-settings: 'FILL' 1;\">arrow_circle_down<\/i>\n                                                                    <\/a>\n\n                                                                    <div class=\"nab-faq-item-question-content-answer \" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n                                        <span itemprop=\"text\">\n                                            <p>A CRM system (Customer Relationship Management) focuses on customers, sales, and relationships \u2014 helping you keep track of contacts, leads, opportunities, marketing activities, and customer service.<\/p>\n<p>Ett ERP-system (Enterprise Resource Planning) fokuserar p\u00e5 verksamhetens interna processer \u2013 som ekonomi, lager, ink\u00f6p, produktion och projektledning \u2013 och samlar dessa i ett gemensamt system f\u00f6r b\u00e4ttre kontroll och effektivitet.<\/p>\n                                        <\/span>\n                                    <\/div>\n                                                            <\/div>\n                        <\/div>\n                                    <\/div>\n            <\/div>\n            <\/div>\n<\/section>\n\n\n\n<section class=\"nab-cta-island   \" id=\"\">\n    <div class=\"nab-cta-island-inner\">\n        <header class=\"nab-cta-island-header\">\n                            <h2 class=\"nab-cta-island-header-title \">\n                    Curious if Dynamics 365 Sales could bring more structure to your sales process?                <\/h2>\n                        \n                        \n                            <a href=\"\" class=\"nab-cta-island-header-button nab-button is-primary is-info-form-popup\" aria-label=\"Contact us\">\n                    Contact us                <\/a>\n                \n                    <\/header>\n\n    <\/div>\n<\/section>\n\n\r\n<section class=\"nab-form-popup nab-form\">\r\n    <div class=\"nab-form-popup-inner\">\r\n        <a href=\"#\" class=\"nab-form-popup-close\">\r\n            <i class=\"nab-form-popup-close-icon material-symbols-outlined\">close<\/i>\r\n        <\/a>\r\n        <header class=\"nab-form-popup-header\">\r\n            <h3 class=\"nab-form-popup-header-title is-large\">\r\n                Get in touch! 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Microsoft Dynamics 365 Sales helps organizations create structure in their sales processes and build stronger customer relationships.<\/p>\n","protected":false},"author":8,"featured_media":5513,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[183],"tags":[132],"post_folder":[24],"class_list":["post-4277","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sales","tag-awareness"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is Microsoft Dynamics 365 Sales? - NAB Solutions<\/title>\n<meta name=\"description\" content=\"Microsoft Dynamics 365 Sales is a CRM system that helps companies manage customer relationships, deals, and sales processes in a shared\" \/>\n<meta name=\"robots\" content=\"index, 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